Google has been extremely busy launching lots of new ad features. Recently I posted about the Adsense team testing another ad type with little scroll buttons(Link: Adsense Scroll Ads). I didn’t think that was such a useful ad type, mainly because tiny buttons usually people wouldn’t click on.
This ad, however, is a much better step for the Adsense team. It’s basically like the auctionads or minimal look. Easy to navigate small checkout ads. These ads seem much more inviting and simple. I’d be curious to see how well they convert in the long haul for these shop owners. I might have to test them out myself.